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Miracle Whip
Consumer research showed that of the many who claimed to hate Miracle Whip very few had even tried it.
So we asked America to Keep an Open Mouth, challenging our haters and reigniting the brand passion of our lovers through film, on-the-street content in Las Vegas, print, digital banners, an online contest and food truck tasting events with award-winning chefs.
"Village" :60
"Witch Hunt" :60
"Vegas Taxi"
"Vegas Weddings"
"Food Trucks"
Keep an Open Mouth Case Study Video




Branded sharable content

Online Message Board
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